BRANDING / PRINT / DIGITAL
Go Spot Me is a platform for people working within the sport industry, its primary objective to to connect players with scouts looking for future talent.
Players would be able to make there own digital profiles, containing videos, stats and location. The players information is available to scouts within the Go Spot Me platform who are looking to identify players fitting there needs and put them under observation.
A key feature for the scout, is the ability to locate players within a vicinity, helping connect the two parties.
Solution. Using negative space to place a navigation pinpoint relating to the location aspect of the platform. Combined with a sport themed custom font, lead to a unique logo design that could be applied across platforms.
We wanted GoSpotMe to also have a strong digital presence outside of the website & app. Utilizing social media channels that the age demographic would be using. The tone used would all be sport related where possible, calling upon the language of the players to communicate.
'Tap it in'.
The mobile application would be a full-featured version of the platform, a complete tool for the players and scouts to connect. For real time statistics, locations and profiles available instantly on the 'Go'.